WIN HK$8,000 IN CASH

The Hachi Shochu Competition 2026

Share your creation through an Instagram Reel, tell us the story behind your drink.

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This year, The Hachi Shochu Competition moves to the digital stage — and takes a different approach. Open to creators around the world, we invite you to join us and showcase your creativity your way, on your occasion.

Create your moment enjoying Hachi Shochu at your own occasion. Whether it's a cocktail, highball, low-ABV creation, or any style of serve — make it yours. Share your creation through an Instagram Reel, tell us the story behind your drink, and you could win HKD 8,000 in cash (or equivalent).

Your drinks. Your story. Your moment with Hachi.


How to Participate

1. Get Your Hachi
Purchase a bottle of Hachi Shochu and show us your way to enjoy it — whether as a cocktail, highball, or any other format. Express your individuality.

2. Create Your Reel
 Produce an Instagram Reel or video that includes:

  • A clear voiceover and caption

  • The Hachi Shochu bottle on screen

  • How you enjoy the drink, including your story or inspiration — show "Your Hachi, Your Way!"

  • A glimpse of your mood, setting, or lifestyle


3. Post on Instagram


4. Submit Your Entry
 After posting, complete your submission via the following link:
 https://forms.gle/CqbmtzfiDz6cZ39J9
 Include your name, Instagram handle, and confirmation of participation.



Competition Rules

  • Open globally to participants of legal drinking age in their respective country

  • Multiple entries are allowed

  • Submission deadline: 31 August 2026

  • By entering, participants grant Hachi Shochu permission to feature submitted content on official channels with credit



Judging Criteria

Entries will be evaluated by the Hachi Shochu team based on:

  • Creativity and interpretation of the theme "My Hachi, My Way"

  • Quality and execution of content

  • Storytelling — how and why you enjoy your creation

  • Overall resonance with the community

The winner will be announced on 30 September 2026 via The Hachi Shochu's official Instagram @theHachiShochu. The winner will be contacted via Instagram direct message.



Where to Purchase Hachi Shochu

Hong Kong – Online & Retail

  • Mizunara: The Shop – 17/F, Sun Hing Industrial Building, 46 Wong Chuk Hang
     Tel: +852 3705 9770 | www.mizunaratheshop.com

  • Sogo Department Store – 555 Hennessy Road, Causeway Bay

  • Moshi Cellar – Room 9, 9/F, New Tech Plaza, 34 Tai Yau Street, San Po Kong
     moshicellar.com

Singapore – Online & Retail

Japan – Online


For participants in other countries, shipping costs and taxes may apply and must be borne by the participant.


 

 

Terms and Conditions

The Hachi Shochu Cocktail Competition 2026

Eligibility

  • The competition is open to the public worldwide.

  • Participants must be of legal drinking age in their country or region of residence at the time of entry.

  • Employees of Mizunara and their immediate family members are not eligible to participate.

Prizes

  • Prizes will be awarded to winners as specified in the official competition announcement.

  • Winners are responsible for any applicable taxes, duties, or additional fees associated with the acceptance of their prizes.

Amendments and Organiser's Discretion

  • The organisers reserve the right to amend, update, or modify these terms and conditions at their sole discretion.

  • Any changes will be communicated through official Hachi Shochu or Mizunara channels.

  • The organisers' decisions on all matters relating to the competition are final and binding.

Prohibited Content

  • Participants must not submit or publish content that promotes hatred, violence, discrimination, or intolerance of any kind.

  • Any entry deemed inappropriate or in violation of these guidelines may be disqualified without prior notice.

Governing Law

  • These terms and conditions shall be governed by and construed in accordance with the laws of Hong Kong, Singapore, or Japan, depending on the participant's place of residence.

  • Any disputes arising in connection with the competition shall be subject to the jurisdiction of the applicable courts in the relevant location.

 



 

 

Flow

  • Step 1: Skin Care

    Use this section to show a list of product or collection features, guide your customers through a process or share customers' reviews and case studies.

  • Step 2: Hair Care

    Use this section to show a list of product or collection features, guide your customers through a process or share customers' reviews and case studies.

  • Step 3: Make Up

    Use this section to show a list of product or collection features, guide your customers through a process or share customers' reviews and case studies.

FAQs

View all FAQs

Use this text to answer questions in as much detail as possible for your customers.

Not at all. This competition is open to everyone — whether you’re a bartender, content
creator, home enthusiast, or simply someone who enjoys a good drink. All we ask is that
you’re of legal drinking age and bring your creativity.

Anything goes — cocktails, highballs, low-ABV serves, or any format you prefer. The
only requirement is that it features Hachi Shochu. There are no restrictions on
ingredients, style, or complexity

No. We value authenticity and storytelling over production quality. A well-shot
smartphone video with a clear voiceover and genuine personality can be just as
compelling as a studio production.

Yes. Multiple entries are allowed. Each entry should be a separate Instagram Reel with
its own submission via the entry form.

You can purchase from any of our listed retailers in Hong Kong, Singapore, or Japan. If
you’re based in another country, you may order online — just note that shipping costs
and taxes are your responsibility.

After posting on Instagram with the required tags and hashtags, you must also complete
the official submission form to confirm your entry. Posting alone without form submission
does not count as a valid entry.

The Hachi Shochu team will evaluate all entries based on creativity, content quality,
storytelling, and community resonance. The decision is final and will be announced on
30 September 2026.

The winner will be announced on The Hachi Shochu’s official Instagram
(@theHachiShochu) and contacted via Instagram direct message.

Yes. By entering, you grant Hachi Shochu permission to feature your submitted content
on official channels with credit to you

Eligibility
The competition is open to the public worldwide.
Participants must be of legal drinking age in their country or region of residence at
the time of entry.
Employees of Mizunara and their immediate family members are not eligible to
participate.
Prizes
Prizes will be awarded to winners as specified in the official competition
announcement.
Winners are responsible for any applicable taxes, duties, or additional fees
associated with the acceptance of their prizes.
Amendments and Organiser’s Discretion
The organisers reserve the right to amend, update, or modify these terms and
conditions at their sole discretion.
Any changes will be communicated through official Hachi Shochu or Mizunara
channels.
The organisers’ decisions on all matters relating to the competition are final and
binding.
Prohibited Content
Participants must not submit or publish content that promotes hatred, violence,
discrimination, or intolerance of any kind.
Any entry deemed inappropriate or in violation of these guidelines may be
disqualified without prior notice.
Governing Law
These terms and conditions shall be governed by and construed in accordance with
the laws of Hong Kong, Singapore, or Japan, depending on the participant’s place of
residence.
Any disputes arising in connection with the competition shall be subject to the
jurisdiction of the applicable courts in the relevant location.

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